BizSugar.com › News › Top B2B Marketing Trends – 2016

We are halfway through 2015 and the year saw many B2B marketing trends such as personalization, predictive modelling, and smarketing (sales and marketing alignment). Here are the top 5 trends for B2B marketers to redefine their marketing strategies for 2016:

1. Focus on Responsive Website Design: A recent change in Google’s algorithm favoured websites that are mobile optimized, as 60% of traffic now comes from mobile devices. After the latest Google update, making your website responsive has become a necessity to provide a superlative user experience across all devices. Read More http://grazitti-marketo-services.blogspot.in/2015/08/top-b2b-marketing-trends-2016.html