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Predictive Analytics Has a Scaling Problem, and Bad Data Is to Blame

Predictive Analytics Has a Scaling Problem, and Bad Data Is to Blame - http://www.marketingprofs.com

Posted by LeadMD under News
From http://www.marketingprofs.com 2849 days ago

General Management - Studies claim that predictive analytics is a must-employ tactic. If that's true, then marketers need to understand its scalability limitations and avoid analytics traps.

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