BizSugar.com › News › Facebook and Google Begin to Police Fake News

The 2016 U.S. Presidential election cycle won’t be soon forgotten. It shattered old conventions and introduced a completely new way of running a campaign, including fake news. No doubt some of that content was generated for political purposes. But, for better worse, some fake news was created simply for profit.
For social media giants Facebook (NASDAQ:FB) and Google (NASDAQ:GOOGL), this new trend represents a challenge that can greatly affect the monetization of their platforms. If the billions of consumers and businesses that use these two brands can’t rely on the information they are accessing, advertisers may drop support for these channels. On the other hand, could small content creators face backlash whether their content is truly fake news or simply viewed that way by these digital behemoths?