BizSugar.com › News › Coupons, Discounts Drive Consumer Spending During Recession

In an economic recession consumers tend to cut budgets but, if provided discounts, they will buy - 54% of adults say they would reduce discretionary spending, and 63% say they would not make a purchase if a deal isn't available - according to a Harris Interactive survey.

Fully 86% of adults surveyed say they have used coupons or discount codes while shopping. But as economic slowdown pushes consumers to re-evaluate spending behaviors and tighten budgets, deal-seeking may become even more common: