BizSugar.com › Marketing › You Have Ten Seconds to Convert Bill Gates; Here’s What to Do

Imagine you walk into an elevator and boom! There’s Bill Gates.

Your mind is on fire with thoughts like, “How much is he worth these days and how quickly could he get an audience with Obama?”

You smile at Bill and he briefly acknowledges your existence.

Now you think, “Showtime, baby! I’ve got ten seconds to engage him. And if I can get Bill’s tweet about my website or an invite to guest post on his foundation’s blog, I’m golden.”

You’ll need more than ten seconds to make something happen though. What you need are post-elevator pitch skills, because meaningful action happens after the pitch.