BizSugar.com › Marketing › Write Powerful Bullets That Your Readers Will Devour Like Starving Teenagers...

Bullets, of course, are an essential part of every writer's marketing arsenal.

Whether you write advertising copy for print, websites, or email, bullets are a great way to break up the text of a web page, long sales letter, or email message. They draw the eye and are a great way to pack a lot of information (and persuasion) in a small space. And that makes prospects and clients more likely to read your copy.