BizSugar.com › Marketing › Why QR Codes Aren’t The Coolest Thing Since The Sling Shot – Better at Marketing

Hype. It’s a word that has surrounded social media marketing for years. We all know what I’m talking about — those Internet marketing gurus who are maybe a bit extreme, perhaps a little too enthusiastic for close comfort. They seem almost rabid when it comes to Internet marketing, touting Facebook as the next biggest and best business revolution. And now, it seems, the online marketing world is totally obsessed with QR codes. It’s All About Adoptability The difference between a QR code and a traditional graphic or image is one of immediacy. It takes a lot of work to scan a [...]