Gift cards have always been effective marketing tools especially in the restaurant business. By selling gift cards, you’re not only giving something that can be used as a present but you’re restaurant is assured of making a profit every time the card is used at your establishment.Initially, merchants and retailers offered gift certificates to customers and potential clients. ...
May 13, 2014
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Lisa Buben knows there's no such thing as a free lunch. But she might never have broken into online marketing without … MoreMore Contributors
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