The Importance Of A/B Testing Your Designs

The Importance Of A/B Testing Your Designs Avatar Posted by Sian Phillips under Marketing
From http://tweakyourbiz.com 1680 days ago
Made Hot by: robinandy58 on July 21, 2013 4:11 pm
By Claire Roper

List all the buzz words in the online community, and few will get a bigger response than A/B testing. Countless articles, books and lengthy discussions are all dedicated to designing the tests, selecting the test subjects or carrying out the tests, but often no one bothers to explain why every site owner should be interested in it. This article will explain what A/B testing is, why it is important to you and how to do it properly.





Comments


Written by lyceum
1679 days ago

Could you really draw conclusions from A/B testing? Maybe a bit of a rhetorically question! ;) How many "testers" do you need for the stats should be valid?



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