BizSugar.com › Marketing › Small Business Branding Tips from Jeremy Schoemaker

Want to know more about small business branding and get some important tips about how to get it right? In this great video Jeremy Schoemaker of Shoemoney.com, a blog dedicated to making money online, shows you how deceptively easy it can be to brand your business or product (or even yourself) with little money and few outside resources. The big takeaways:
1. "Everything is branding", and by this Jeremy means no opportunity should be overlooked to get the name of your company out there. Make it memorable and viral
2. It's pretty easy to do. Jeremy says he's been drawing the logo for his site since he was twelve (so not a big marketing design investment there) and says getting the word of mouth out about you and your business can be as simple as slapping up a blog and giving friends T-shirts with your logo to wear at big events.