Do you want to know what the right price is for your product or service? If I could write an app for calculating that, I’d be a rich woman, because everybody would want it!



Comments


Written by nialldevitt
715 days ago

Hi Helen, I am very much enjoying and learning from this series. I think your point about pricing being more a function of marketing than finance is important, we should be looking for ways to differentiate their offering (marketing) rather than simply falling into the trap of price cutting (finance), great post!



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