A consumer's view of the mobile marketing programs from 3 major retailers.
It is great that companies are starting to reach out to customers through mobile, but marketers need to keep in mind that a mobile device is something that a person has with them at all times. To connect with someone on that personal level you need to provide highly personalized and relevant offers – always.
Mobile Marketing, A Consumer’s View
Posted by cb711 under MarketingFrom http://lunchpail.knotice.com 5174 days ago
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