BizSugar.com › Marketing › Marketing Automation & Lead Nurturing Is Not Only For The Big Guys

A common perception that our sales team comes across while talking to marketing managers at relatively smaller companies is “we are too small for marketing automation technology or implementing a lead nurturing program”. It's not always easy to break that perception even though a solution like Nurture is just as ideally suited to a small business or startup with a few leads as a bigger company.