BizSugar.com › Marketing › Is the Customer Always Right?

Let me start by giving you some back story to this post. I read and pointed out on twitter an article from Fast Company - here's the tweet - @ducttape: Are You Building a Consumer-Facing Company? http://su.pr/2XxE7B the customer vs culture debate rages on. The gist of the article is that sometimes you have to bend to make sure the customer is ultimately served. But, a little voice inside my head said - at what cost?