BizSugar.com › Marketing › Improving Your ECommerce Website in 5 Steps

To say that the average consumer has a short attention span is an understatement. One of the most frustrating aspects of managing the online division of any business is that in light of this financial ADD, advertising strategies and design layouts that were once effective, may suddenly stop attracting the previous levels of initial or return traffic. Following a few basic procedural guidelines can help compensate for the consumers inability to focus.