If you don’t create a marketing budget, chances are you’re being reactive with your marketing instead of proactive. In other words, you may be choosing what to spend your marketing on in the moment, instead of having a consistent strategic approach over the year.
If I Gave You a $100,000 Marketing Budget, What Would You Do With It?
Posted by PASjonathan under MarketingFrom http://articles.bplans.com 3541 days ago
Made Hot by: marketingvalue on August 16, 2014 2:47 pm
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3540 days ago
The only thing that I have an issue with in the post, is the author's use of the word, "sacrifice". Business and sacrifices are not working together. Business are pro-life. Sacrifice, i.e., altruism, is anti-life.