"Almost all brand marketing assumes that we are all the same, that we are part of a target group definition. If the definition is tightly made, as it should be, most probably only a minority of the actual customers will be a part of it..."
Ideas for a New Marketing World: Day 18
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33interactions under Marketing
From http://33interactions.com.au 1388 days ago
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Matthew Needham @bigredtomato Has Business in His Blood
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