BizSugar.com › Marketing › How to Develop Domain Authority With Deep Links

Search engines view each page in your website as a unique micro-site. As a result, each page can rank on its own accord if the appropriate signals are created.
Building strong relationships from page to page in your site is what produces a dominant domain in search engines. However before domain authority occurs, each page must be optimized for a specific series of key words and phrases if you want to pass that trait on to other relevant pages.