BizSugar.com › Marketing › How to really get to know your target market - janicehostager.com

What is the biggest mistake you can make with your marketing? We want to make sure our products are shown to everyone because we really don’t know who is going to buy it and we don’t want to exclude a potential customer. But what happens is we spend a lot of time and a ton of money marketing our product to the wrong person. Here's how to make sure you're on the right track.