The ‘world’s worst hotel’ has taken to warning people in advance about the poor state of the facilities on offer. Despite boasts of being “cheap, dirty, cold, poorly lit”, the hotel still attracts scores of guests. Read about its clever marketing campaign here.

Sponsored Content

Who Voted for this Story



Comments


Written by tiroberts
736 days ago

Oh wow, this is pretty cool Kasey. I agree, this is a rather clever way to draw in new business and it seems to be extremely effective for this hotel. Small businesses can take a lesson from this Hotel, honesty is definitely the best policy - although I'm not willing to test out this hotel. I need all of my limbs, lol. :)

Ti



Log in to comment or register here.

Three Key Voluntary Policies for Women

Today 4 in 10 women are the sole or primary breadwinners for their families,¹ and they do more than twice the amount …
Subscribe

Elli St. George Godfrey: Contributor of the Week

You can take the CEO out of the corporation, but you can't take the leadership out of the CEO. At least, that is … More
Editor's Picks

Did you know you can now post video on BizSugar?
Post your small business video to BizSugar today!
Have you tried BizSugar's new video posting feature?
It's time to up your game with video on BizSugar!