The ‘world’s worst hotel’ has taken to warning people in advance about the poor state of the facilities on offer. Despite boasts of being “cheap, dirty, cold, poorly lit”, the hotel still attracts scores of guests. Read about its clever marketing campaign here.
How the 'World's Worst Hotel' Uses Clever Marketing to Draw in Guests
Posted by bOnline under MarketingFrom http://blog.bonline.com 4172 days ago
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