Does your product do what your advertising claims it does? Even if you don’t realize that your claims are false, the Federal Trade Commission (FTC) or your state government can take action against you for non-compliance with marketing and advertising laws. Here’s what you need to know.
How Lawful Are Your Small Business’ Advertising Claims? – Tips for Getting it Right
Posted by SBA.gov under MarketingFrom http://www.sba.gov 4158 days ago
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