To grow your business some decisions you take will not please everyone. LinkedIn deleted a couple of features and it would not have been without a process of evaluation. Here are a couple of areas to consider when seeking business growth.

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Comments


Written by HeatherStone
446 days ago

Hi Susan,

If features are not being used, that's one thing. I'm sure LinkedIn did an analysis of whether their discontinued tools were popular with users. Where businesses get into trouble is when they kill features that are popular with customers but don't generate any direct revenue. This kind of move is shortsighted and can lose a company business literally coming in because of the popular feature. Knowing the difference is critical to successfully tweaking for greater success.



Written by m4bmarketing
446 days ago

I am sure they did too Heather. You bring up a great point and one companies should definitely take into consideration with their analysis.

Susan



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