Marketing guru Seth Godin suggests "flipping the sales funnel". Instead of putting prospects in at the top of the funnel with the hope of getting some commissions at the bottom, flip the funnel, make it into a megaphone and let those who already love your product promote it for you.
Flipping the sales Funnel
Posted by
ShawnHessinger under Marketing
From http://www.youtube.com 5441 days ago
Made Hot by: tuckerleroy on June 23, 2009 1:23 pm
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