BizSugar.com › Marketing › Document, Delegate, Dominate :: Duct Tape Marketing

Mostly I write about marketing here so when I seem to stray off topic you can bet it’s related to growing a small business and sometimes that takes getting your house in order so you can effectively market.

The most common reason business owners tell me they can’t get around to marketing, particularly some of the newer social tactics, is time. They’re already working 80 hours and week and can’t seem to find the time to squeeze more stuff in. While I get that completely I would also suggest, from experience, that you must find ways to create systems and processes that allow you to effectively delegate most of what you do today if you are to have any shot at growing a business that helps you get what you want out of life. Plain and simple, your business will suck the life out of you if you allow yourself to stay buried in the doing it work of making it, fixing it, shipping it.