BizSugar.com › Marketing › Develop a Marketing Plan the KISS Way

In everything we do in life or business, some activities are interesting and we enthusiastically take on the activity. Other activities we know we should do or complete but we either procrastinate or ignore them until we absolutely have to. For many small business owners developing a marketing plan falls into the second category. There are many reasons for this, but the reality is that developing and of course actioning a marketing plan does not have to be a chore.