Dealing With “I Just Can’t Afford You”

Posted by lyceum under Marketing
From http://smallbiztrends.com 312 days ago
Made Hot by: Entrepreneurosaurus on July 17, 2012 6:33 pm

Regardless of what you’re selling, most everyone in business has heard it: “Sorry, I just can’t afford it right now.” No one likes hearing that. In some cases it might be true. In most, however, it’s not.

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Comments

Written by lyceum
309 days ago

Heather: Yes, that could be the case. How do you ask in order to get a response on the priority level?

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Written by HeatherStone
310 days ago

Martin,

Often when a person says they can't afford your product or service, what they are really saying is that your product or service just isn't a priority right now.

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Written by follis
248 days ago

... not a priority... the value isn't convincing enough...the benefit isn't exciting enough... it's really the same issue. And the way to deal with it, a la the article, is the same.

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