CC 076: How Content Marketing Leads To Sales With Chris Marr

Posted by contentchampion under Marketing
From https://www.contentchampion.com 2206 days ago

Hello and welcome to episode 76 of the Content Champion Podcast. On the show this time, I’m delighted to be talking with the founder of the Content Marketing Academy - Chris Marr.

Chris has fast become the leading voice in the UK content marketing movement - and the CMA Live conference he established, held annually in Edinburgh, Scotland - attracts big name speakers such as Marcus Sheridan, Chris Brogan and Ann Handley (and not forgetting Chris himself - who is an engaging and inspiring speaker and coach).

I wanted to talk to Chris about a great article on the CMA website detailing how content marketing leads to sales, and what resulted was a fascinating conversation. So let’s dive in...