As marketers look for ways to optimize lead generation, they are recognizing the value of using educational content and thought leadership to help attract more customers.
So what is a thought leader?
First of all, thought leaders don't really refer to themselves as thought leaders. Thought leadership is an outside assessment based on what others say about you NOT what you say about you.
Using thought leadership tactics for lead generation
Posted by JohnH under MarketingFrom http://blog.startwithalead.com 5540 days ago
Made Hot by: on March 4, 2009 3:03 pm
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“Rachel: Great to hear! Thanks for your kind words! :)
All the Best,
Martin...”
“Thank you, Martin. That's a fantastic motto... and I couldn't agree more!...”
“Lisa: Good to hear! Thanks for your response....”
“For sure, I know I did years ago when I was working for others....”
“Lisa: I wonder if they potential employee is doing a background check on...”
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