The point being that sending email that lacks relevance is a waste of your time and it can do more harm, than good. By blasting out messages to people who could care less, especially when you really miss the mark, you chance your potential buyers thinking your company is clueless and doesn't care about them.
Does Prospect Segmentation Work?
Posted by mona19 under MarketingFrom http://marketinginteractions.typepad.com 5674 days ago
Made Hot by: on November 7, 2008 4:58 am
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