BizSugar.com › Marketing › 7 Ways to Handle Bad Coverage

Times have changed. Earlier if you were not happy with a product, you would tell your family and friends about it. But today, if someone is not happy with your product/services, he is likely to tweet about on Twitter or write a bad review through other social media channels. As a business owner you should be prepared to handle bad publicity. There are many who say that at times, bad publicity is better than no publicity for startups.