BizSugar.com › Marketing › 7 Surprisingly Effective Ways to Use Visual Content for Better Conversions

Visual content is eating the web.

From 2011 to 2015, the average time spent watching digital video daily increased from just 21 minutes to 1 hour, 16 minutes - an increase of 261%.

Visual-centric social networks - Snapchat and Instagram - have seen massive growth within the same period. Instagram now has over 400 million users, while Snapchat’s active user count has topped 200 million.