7 Successful B2C Content Marketing Campaigns Every Marketer Could Learn From

Posted by pvariel under Marketing
From http://lighthouseinsights.in 2940 days ago

A look at some brilliant examples of content marketing in India, where organizational goals were successfully met with creativity, faith in the medium and a fair amount of storytelling

Any marketing that involves the creation and sharing of media and publishing content in order to acquire and retain customers is defined as Content Marketing. What traditional advertising did with headlines and creative copy, marketers are striving to do in this ever-on social media age, leveraging the ever-growing variety of mediums for the ever-on consumer. But, what actually comprises a distinctive content marketing strategy