BizSugar.com › Marketing › 6 Steps to Influence Others With Your Business Writing

Business writing used to be simply about communicating -- getting information across to others. Not anymore. Now you have to influence, not just communicate, with your writing. It’s not as hard as you think, says Michel Theriault. You don’t have to be a salesperson, copywriter or public relations guru. All you need to do is follow these six steps for everything you write.