BizSugar.com › Marketing › 5 Tools That Solve Most Email Marketing Challenges of 2016 - Exit Bee Blog

Email marketing being the best channel to directly communicate with existing as well as prospect customers, is still a part of many business strategies. But as the years pass by and the need for relevance increases, the challenges for executing a successful email marketing strategy only increase.

According to a recent survey by Campaigner, about 44.3% marketers say that earning new subscribers is going to be their biggest email marketing challenge this year. There are also about 41% who say creating compelling content is going to get difficult.

Here are 5 tools to help you overcome those challenges.