Learning how to market your business without breaking the bank is a serious challenge for most business owners.

When you own a business, it seems like every marketing and ad company has their hand out, waiting for you to put your hard-earned cash into it.



Comments


Written by BizRock
508 days ago

Excellent ways how to market your small business with low budget!

Thank you for sharing!



Written by GaryShouldis
508 days ago

Thanks for checking it out Goran, cheers!



Written by lyceum
508 days ago

Thanks Heather!



Written by AngelBiz
509 days ago

Gary - These are great tips that any small business can benefit from. I always maintain that great marketing should cost much. The best example is word-of-mouth that many small business owners overlook. By providing great products and customer service the businesses can get their customers talking and do the marketing on their behalf - free of charge. This doesn't sound like marketing, but no amount of paid marketing engagement can beat the return received from word-of-mouth.



Written by GaryShouldis
509 days ago

You're spot on Harry, great marketing doesn't have to cost much...or anything. I think when you lack the skill and experience, you think the only way to get exposure is to pay for it. WOM is the best source of business you can get.



Written by HeatherStone
509 days ago

Hi Gary,

Pro-bono is seriously undervalued, probably because people are convinced it will lead to giving away products and services all the time. But, of course, the key is to have a very clear idea of what to give away and when.



Written by GaryShouldis
509 days ago

I think the fear of doing pro-bono work is that you will become undervalued. It's important to choose clients wisely, I usually will only do it for non-profits that need help, though I have helped a few small businesses that were about to go under. As you said, having a clear idea is very important before doing any work.



Written by lyceum
509 days ago

Gary: Please note that the URL has an "h" too much. "From hhttp://www.thesmallbusinessplaybook.com"

Correct URL: http://www.thesmallbusinessplaybook.com/5-low-cost-ways-to-market-your-business/



Written by GaryShouldis
509 days ago

Thanks Heather!



Written by HeatherStone
509 days ago

I've edited the link. :)



Written by GaryShouldis
509 days ago

Thanks Martin, not sure how that happened. Not sure how to edit this post here on BizSugar.



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