Product marketing is both vital to the success of a SaaS product and infuriating to pin down.
It forms the core of how your brand is perceived, the problems you discuss, and the expectations of your audience. It is the foundation for your marketing and sales method, along with the success of your customer retention.
4 Vital Product Marketing Lessons from Top SaaS Companies
Posted by Liz_062 under MarketingFrom https://medium.com 2284 days ago
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