If you’re spending the majority of your time marketing one-to-one you may be missing out on a lot of business.
A more effective marketing approach is one-to-many. This is you communicating with many people at the same time. It’s all about leverage.
Here are three one-to-many marketing ideas using three different marketing strategies: speaking, writing, and on-line networking.
3 Ways to Leverage Your Content and Reach A Lot More People
Posted by stephanieward under MarketingFrom http://www.fireflycoaching.com 4384 days ago
Made Hot by: Cathode Ray Dude on April 18, 2012 2:50 am
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Comments
4381 days ago
Thanks for this post.
4384 days ago
As a writer and marketer, I couldn't agree more with these three simple tips. Yet I find them not as simple because of time commitments and pressures...everything else is more important, eh?
However, you are 120% correct in what you say - that you are reaching more people than not doing them. So it's a mindset thing with some business owners. If they are reminded that they are targeting more people by using the same article in their ezine and article sites, then it makes more sense to use the same content on multiple channels.
I'm definitely doing more of the first tip which is great but I need to do more of the other 2. Even one more as Meatloaf once said '2 out of 3 ain't bad'.
More actions on the to-do list. Thanks Stephanie!
Take care,
Denise
4384 days ago
4384 days ago
Interesting ways to take your content to the next level! I think a lot of online business people tend to limit their efforts to re-purposing content for other sites. Thanks for pointing out that there can be so much more!
4384 days ago