3 Modern Marketing Mistakes and How to Fix Them

Posted by Squawk Media under Marketing
From http://www.copyblogger.com 3938 days ago
Made Hot by: OpenSourceMedia on July 11, 2013 9:04 am

Traditional marketing isn’t inherently flawed, but it hasn’t evolved much despite changing technologies. Even with so many new tools with which to convey our messages to prospective customers, especially social media like Facebook, Twitter, and beyond, few businesses are actually doing anything markedly different than they used to...

Who Voted for this Story

Top BizSugar Users

This week's most active BizSugar users. Join Them!

Comments

Written by AngelBiz
3934 days ago

I think too many marketers cling to the old notion of PUSHing their company and products to their customers. What they really need it let the customers PULL themselves. With the rise in information availability and customer activism the old style marketing no longer works. You can only do this by creating great products and customer value.

- 0 +

Written by HeatherStone
3935 days ago

I think being useful is the best goal for any marketing effort...and for any product, for that matter, Jay. And if your efforts are useful enough maybe customers will find it amazing. Who can tell? What you should not do, I think, is be amazing but forget to be useful. Maybe it's just me, but I think making your efforts indispensable is the most important thing. So nice to see this post shared on the BizSugar community, by the way.

- 0 +