BizSugar.com › Marketing › 20 Common Marketing Acronyms You Need to Know

By Dawn Berryman

Many industries and fields have their own jargon. Marketing is no different. To a new business owner, the terms can be somewhat overwhelming. Throw in acronyms, and it becomes even more difficult to decipher what’s being said.

Even to a seasoned business owner, some online terms may seem foreign. Below is a run-down of some commonly used marketing acronyms, both on and offline. By reviewing, and becoming familiar with these, it can save you time as you plan and research your marketing strategies.