In their panic to save money, wild-eyed and frothy-mouthed entrepreneurs begin looking suspiciously at their marketing plans.

On the surface, advertising cutbacks would seem to be a logical choice. It's a tempting— but very dangerous strategy.





Comments


Written by StacyG
5480 days ago

Great article - confirms my suspicions about the danger of pulling back in my marketing.



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Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!