BizSugar.com › Management › Macro Marketplaces for Microtransactions

In this day and age, customization is king. People love products that they can craft into an extension of their personality, and technology is no exception. Laptops and phones come in a variety of colors, not to mention the laundry list of preferences that can be adjusted once the technology is powered on. In many ways, the software experience has evolved along with this trend.