If you are running a small business- whether it’s online, at home, or from a brick and mortar physical location- you may be overlooking a very valuable resource pool that can reduce costs, increase sales, and improve brand awareness: other small businesses.

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Comments


Written by tiroberts
668 days ago

Great post, Adam. It's important that small businesses have an open mind when looking to expand and grow their business. JV and partnerships is one of the fast ways to grow your business income and brand rapidly. This is done alot in the online marketing world, especially with bloggers in a similar niche. Thanks for sharing this post with our bizsugar community.

Ti



Written by HeatherStone
668 days ago

Adam,

Great post. This kind of partnership is all about leveraging resources and, while it certainly is a good idea to carefully examine more extensive agreements, there's no need to over think the simpler and more obvious collaborations like promoting each others' tweets and blog posts and appearing as guest bloggers on each others' sites. If a couple of small business owners with complimentary products and services can do these kinds of things for one another on a regular basis, all should come out ahead.



Written by Adam_Gottlieb
668 days ago

A hundred percent… And these kinds of things do happen all the time. But I often see how some small business owners are so focused on their day-to-day administration of the business that they can forget to reach out. It’s a shame, because they will only come out ahead, as you mentioned, even with the small things like cross-promotion online.



Written by Adam_Gottlieb
668 days ago

Very true... Partnering with other small businesses can be a low risk way to expand your business. It's definitely something to consider with the economy still sruggling



Written by bigmoneyweb
669 days ago

In a tough economy, growing your business doesn't have to involve costly new hires or expensive acquisitions. Instead, teaming up with another small business might be your best solution. Successful teaming relationships can help you gain experience, offer a more comprehensive service, or take on bigger contracts. Thanks for sharing.



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