BizSugar.com › Human Resources › Employee Value Proposition : Recognition is Social Proof

A lot of companies are investing time and money into getting their employer branding right with one goal in mind: improving their ability to attract talent. Maybe your company’s one of them. It’s important because prospective applicants need to understand why working in your company will be a better experience than choosing to work somewhere else. A major part of that branding process is finding ways to successfully articulate your employee value proposition (EVP).