It may be alluring to innovate based on trends, but it’s a trap. Those who look to trends to inform their future plans often miss the mark. Copycats find themselves trying to compete on price, as the single distinguishing feature that might appeal to consumers.
Trend Spotting Is Treacherous
Posted by Debra Kaye under GlobalFrom http://www.redthreadthinking.com 4039 days ago
Who Voted for this Story
Subscribe
“Rachel: Great to hear! Thanks for your kind words! :)
All the Best,
Martin...”
“Thank you, Martin. That's a fantastic motto... and I couldn't agree more!...”
“Lisa: Good to hear! Thanks for your response....”
“For sure, I know I did years ago when I was working for others....”
“Lisa: I wonder if they potential employee is doing a background check on...”
Comments
4034 days ago
4034 days ago
A few days ago, I did a talk on "spot the trends" in the context of networks of trust. I gave examples of network marketing, 3D printing and crowdfunding.
4034 days ago
4039 days ago
4039 days ago
It should definitely be said that a trend does not a sustainable business make. Thanks for sharing with the BizSugar community.