By David Thomas
Writing as a journalist of efficiency, sustainability and good practise, the disintegration of Hostess Brands is telling and worth an article.
Q: How does a company as big and as pertinent to America as Hostess fail?
(Possible) A: Not caring about its brand or its future.
Sustainability is about more than just ‘continuing to subsist’. It’s about caring about something enough to want it to continue in health. It’s about renewal, not replacement. ‘Creative destruction’ refers to the process of usurping we see happen all the time: mp3 replacing CD replacing cassette replacing vinyl. Hostess has been stale for a while.
This Is How To Kill A $2bn Business
Posted by
Sian Phillips under Global
From http://tweakyourbiz.com 156 days ago
Made Hot by: Webdev1 on December 18, 2012 9:27 am
Who Voted for this Story
Subscribe
Steve Chou: BizSugar Contributor of the Week
We're pleased to welcome Steve Chou, BizSugar "Contributor of the Week" on Facebook to the list of BizSugar members … More
More Contributors
Editor's Picks
Tales from the Field: Raising an Entrepreneur 
14 Actionable Ways To Get Out Of Your Rut
Inspiration Without Perspiration is a Dull Startup
10 Quick Actions You Can Do Right Now to Get More Referral Traffic
The A to Z Guide to PR Entrepreneurship
“Absolutely. I don't utilize Pinterest as much as I should but it can...”
“Thanks! Yes, it is important to remember that even though there is plenty...”
“Getting the right amount of sleep at the right times can do your body (and...”
“Deadlines, deadlines, deadlines, something I'm not very good with. LOL!...”
Sian Phillips
Sian is the Managing Editor of TweakYourBiz.com, an Associate with The Ahain Group and a Moderator on BizSugar. With over 20 years' worth of experience in business and …
- More
- FAQ
- About Us
- Moderators
- Register
Buttons and Widgets
- Legal
-
Privacy | Terms of Use
© 2007-2013 BizSugar.com.
Content posted by BizSugar users
is dedicated to the public domain.
Comments
156 days ago