Singing star Lady Gaga has created a global brand using a consistent message of kindness and tolerance. Her fans respond in kind. They understand and appreciate Gaga's brand and what it represents. Have you created a brand that spreads your message effectively?





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Written by HeatherStone
1386 days ago

Hi Jackie,

This video tells you everything you need to know about creating a global brand. A consistent message is the most important element and, of course, to be really successful, that message needs to be able to cross national and cultural boundaries. So nice to see your post shared on the BizSugar community. Hope you'll drop by and say hello.



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