10 Tips for building your company’s brand ambassador program from scratch

Posted by noyalizor under Global
From http://www.viola-notes.com 3228 days ago
Made Hot by: SimplySmallBiz on June 20, 2015 7:45 am

Enthusiastic brand advocates are a great way to reach new potential customers in areas or communities that you don't have a physical presence in. Jonny Steel (VP Marketing @ Payoneer) shares some great tips on how to get your Ambassador Program started.

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Comments

Written by noyalizor
3226 days ago

It's true that it's probably easier for larger businesses to start an ambassador program because they have more resources to invest in it, but I guess that if you scale the activity based on your own business's capabilities (even if it's a small business), maybe you can achieve some results on a smaller scale. As Jonny says in this article, all it takes to start the activity is ONE really enthusiastic ambassador, and then the activity can grow from there :)

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Written by lyceum
3226 days ago

You are right about that. It takes ONE enthusiastic ambassador! :)

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Written by lyceum
3226 days ago

How do you think a small business owner start a brand ambassador program? It was interesting to see how the PayPal competitor, Payoneer is penetrating new markets.

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