Three Ways Food Franchising Brands Boost Credentials

Three Ways Food Franchising Brands Boost Credentials Avatar Posted by franpro under Franchises
From http://www.franchisedirect.com 1174 days ago
Made Hot by: PMVirtual on December 11, 2013 10:29 pm
What is meant by the term “credentials” when it comes to customers in the world of franchising? Credentials can be defined as entitlement to privilege, with the privilege in this case being the hard earned loyalty of consumers. So food franchising operators can become entitled to the privilege of loyal customers through strategic decision making that focuses on customer needs.






Comments


Written by lyceum
1169 days ago

Joel: I have to ask this question due to fact that I had a Subway Melt (TM) flatbread for late breakfast / early lunch: Do you think that Subway is earning cred in the food area at the moment?



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