BizSugar.com › Finance › There’s Gold in the “Silver Segment”

You know that baby boomers are a hot market demographic. But did you realize just how hot they are? According to a new report by Boston Consulting Group, Global Aging: How Companies Can Adapt to the New Reality, by 2032, the “silver segment” of consumers age 55 and above will be responsible for at least 50 percent of all growth in consumer spending in the developed world.