BizSugar.com › Finance › GrowthForce CEO Stephen King shares tips for forecasting cash flow - Houston Business Journal

In the accounting industry, the one question we hear the most is, “I made a great profit last year, but where did the cash go?”
While many businesses focus primarily on profit and income statements, the answer most likely lies in the balance sheets. Balance sheets hold the key to accurately forecasting and understanding cash flow. For any organization, the financial status and flow of incoming and outgoing funds should be among the most important metrics it tracks.
Forecasting cash flow can be one of the most difficult metrics to manage, as it is impossible to predict the future. But there are best practices that make the process easier.